Product Training

Empower yourself to lead with samurai-inspired product principles.

Who is this training for?
This course is for senior Product Owners, Product Managers, Heads of Product, and others who are ready to lead beyond their product teams. It’s also valuable for Scrum Masters, Agile Coaches, and tech leaders who support or shape product organizations.

Expect deep discussions, sharp insights, and real-world cases—because theory without application is just shelfware.

What will you learn?
We explore six leadership dimensions—vision, influence, execution, learning, culture, and growth—and how they show up in your daily decisions. You’ll walk away with:

Practical tools for leading up and out
A clear product leadership model to guide your growth
Techniques for product strategy, stakeholder alignment, and team empowerment
A better understanding of your leadership style—and how to make it work for you
Courage (yes, really) to make the right calls in the face of uncertainty

Step into Product Leadership
Being a great Product Owner is one thing. Leading product in your organization is another. Product leadership is about far more than backlogs and velocity. It's about aligning strategy and execution, navigating complexity, growing people, and making bold bets with imperfect data. If you’ve outgrown frameworks and crave impact, this training is your next step.
In this Product Leadership course, we shift the focus from product delivery to product direction. We dive into how you grow influence, make meaningful decisions, and create a culture where product teams thrive. You’ll learn to lead across—not just within—your organization.

What challenges do we tackle?
You’ve likely felt the gap between doing agile and leading products. This training helps you address questions like:

How do I align business goals with product strategy?
What does a strong product culture look like,
and how do I shape it?
How do I manage up, across, and out, without losing my team’s trust?
How do I balance innovation, delivery, and sustainability?
How do I measure success without falling into vanity metrics?
How can I lead without authority?

Product Leadership

Based the newest book: Balance

What Product Leaders can learn from the Dojo

Product Owner Advanced

Level up your ownership
Agile Product Management is a fantastic, but also complex field and while a training course like Professional Scrum Product Owner is a good starting point, the role goes beyond the Scrum Framework.
In the Professional Scrum Product Owner – Advanced we look at the Stances of the Product Owner: How do you become a more effective visionary, customer representative, researcher, decision maker, collaborator and influencer?

Detailed description of the training:
Of course you already know Scrum, but as a Product Owner you are increasingly running into questions like:

How do I deal with budgeting and finance?
I want to make my product bigger without the complexity of scaling frameworks
How do I demonstrate that I deliver value?
The difference between creating for a customer what they ask for and what they need
How can I grow my results?
Integrity as a Product Owner and saying “no”
Making better decisions
Experimentation, stakeholder management and innovation

Who should follow this training?
The Professional Scrum Product Owner – Advanced is particularly suitable for Product Owners and Agile Product Managers but also if you want to help these people grow, for example as a Scrum Master or supervisor.
During the course, many cases are worked on in a team context. By sharing your experience you learn together and from each other, how you can deliver the best value.

What will you learn?
The learning objectives of this training focus on improving the different attitudes (“stances”) of the Product Owner

Product Owner Essentials

Your start in Agile Product Management
Being a professional Product Owner encompasses more than writing requirements or managing a Product Backlog. Product Owners need to have a concrete understanding of all product management aspects, including but not limited to product ownership, that drives value from their products.

What you will learn
Over the 2 days, students will develop and solidify their knowledge of being a Product Owner through instruction and team-based exercises. The breadth of the role’s responsibilities in delivering a successful product will become more clear from an Agile perspective. Metrics are identified to track the creation of value and the successful delivery of the product to the marketplace.

The course is much more than just a set of slides and an instructor. In this course, students work on real-life cases with other classmates together as a team. This course is made up of discussions and hands-on exercises.

What will you learn?

Have a clear understanding of the mechanics of Scrum
Know how the Product Owner fits into Scrum
Successfully work with Scrum Teams and stakeholders
Effectively increase business agility

Who should follow this training?
The PSU training is perfect for anyone who works in or with a Product Team and wants to offer the best user experience. Previous participants include UX experts, Product Owners and Scrum Masters. It is important that you have at least 1 year of experience with Scrum and a passion for users and their experience with your product.

What will you learn?
We start with an exploration of Scrum and UX: what similarities exist between the UX mindset and how a Scrum Member works? We use real-life examples to identify bottlenecks in collaboration and discuss them with each other. At the end of the training, the gap between Scrum and UX is bridged and you are able to bring together the best of both worlds. The result? The best product!

Product Owner Discovery

Don't build efficiently, what should not be built at all!
User Experience (UX) thrives in the land of Discovery whereas Scrum teams often live in the land of Development. It seems like they speak a different language, use different tools, have a different mindset? Perhaps they have more in common than you may think.

It might be a challenge to integrate the two worlds, but the PSU training helps to overcome the gap between the two domains. Based on the work of Jeff Gotshelf, author of “Lean UX” and Scrum.org this training gives you tangible answers on how you can all “just get along”.

Detailed description of the training

Agile Product Management: all elements of Agile, from product vision to release planning
Product development: what is Emergent Software Development and what are Proto persona’s?
A dynamic Agile organization: learn how to make decisions using Evidence Based Management
Scrum Framework: a deep-dive into the framework, roles, events and how to integrate UX
People and teams: how do self managing teams work and how to keep a user-focus?

Customer Reviews

Hear from our satisfied product leaders and samurai trainees.

Training Location

Join us at Product Dojo, a sanctuary for aspiring product leaders inspired by the spirit of the samurai.

Location

Hotel Zenzen, Canadalaan 26 Apeldoorn

Hours

9:00 - 17:00